Starter
$800/mo
Management for ad spend up to $5,000/month.
- Campaign strategy and setup
- Audience targeting
- Ad copy and creative direction
- Ongoing optimisation
- Monthly reporting
Make every part of the campaign count.
The right audience
Plan campaigns around the people you want to reach, the places you serve and the offer you’re promoting.
Creative with a purpose
Bring the message, images and next step together so people can quickly understand why your offer matters.
Testing and refinement
Test messages and creative, review the response and adjust how your budget is used.
Measuring enquiries
Review the enquiries campaigns generate and the quality of those conversations, alongside spend and performance.
Management that fits your budget.
These are our management fees. Your ad spend is paid separately to Meta. Starter and Growth each have a $600 setup fee.
Growth
$1,200/mo
Management for ad spend up to $10,000/month.
- Everything in Starter
- More campaigns
- More creative testing
- Ongoing audience refinement
Scale
Custom
For ad spend above $10,000/month.
- Scope tailored to your business
- Campaign and budget planning
- Management and reporting agreed upfront
Setup only
Discuss Kickstart →Kickstart — $600 one-off.
Have someone to manage campaigns in-house? We’ll set up your ad account, campaigns, audience targeting and creative brief. You take over the ongoing management.
The creative
Start with a clear offer and something worth showing.
We help shape the message and creative direction. You bring your knowledge of the business, the offer and the photos or video you already have.
What’s included
Ad copy and a visual brief, working with your existing assets or helping identify what else is needed. Any new photography, video or additional production is scoped and agreed separately.
What we need from you
Your logo, useful photos or footage, offer details and feedback on the proposed creative. We’ll give you a clear list before we start.
Your ad budget
Separate the campaign budget from management.
For managed campaigns, plan for at least $1,600/month in ad spend, paid directly to Meta. We’ll recommend a budget after discussing your audience, location and offer.
Starter with $1,600 in ad spend totals $2,400/month, plus the $600 setup fee.
Before we start
Common questions.
Do I need a big following?
No. A large organic following isn’t a requirement. We’ll review your Facebook and Instagram presence and the account setup needed before launching campaigns.
Facebook or Instagram?
We’ll recommend placements based on your audience, offer and available creative, then review where the response is strongest. The plan can include both platforms.
How quickly will I see results?
The early stages are about gathering data and testing the message, creative and audience. Results depend on your offer, budget and how people respond. We’ll review progress with you and explain what we’re changing.
What if I don’t have photos or video?
We’ll review what you already have and explain what else would help. If new photography, video or design is needed, we’ll agree the scope and any additional costs before proceeding.
Do you manage our regular social posts too?
These packages cover paid advertising. Organic posting and day-to-day social media management aren’t included in the advertised scope.